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Copyright and Trademark |
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Trademarks |
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Trademarks are distinctive words,
symbols, or a combination of both that identify the source of
goods to the public. These symbols are distinctive words (or phrases),
designs or a combination of both, and may be registered on the
state and/or federal levels or used, unregistered under the common
law. An example of a famous federally registered trademark is
"Coca-Cola®" for soft drinks.
To develop a trademark, the more arbitrary and fanciful the
selected mark is the better. The idea is to select a distinctive
mark, such as "Xerox®" for a photocopier, rather
than one that is generic or descriptive. The purpose is to distinguish
one company's goods or services from another's. Once the mark
is selected, a trademark search should be designed with an attorney
and conducted by the attorney or a trademark search firm. The
attorney will also work with you to determine whether the mark
should be registered and, if so, whether it should be registered
at the state level or with the U.S. Patent and Trademark Office
at the federal level. After registration, the mark must be consistently
used as a trademark or service mark, meaning that whenever possible
the mark should be used with a generic term or with the word
"brand," for example, "Coca Cola" soft drinks
or "Coca Cola" brand soft drinks. This is an important
precaution to avoid losing the mark by its becoming a generic
term as was the case with the term "aspirin." A notice
that the mark is registered should be included when the mark
is used. One of the following notices should appear with a federally
registered trademark:
- The letter R enclosed in a circle: ®
- Reg. U.S. Pat. & Tm. Off.
- Registered in the U.S. Patent and Trademark Office
To maintain a federal registration, an affidavit of use must
be filed during the fifth year of registration or the mark will
be canceled. In addition, an affidavit of incontestability should
also be filed. The filing of this affidavit makes the mark incontestable,
meaning the registration becomes conclusive evidence of the
registrant's ownership and renders the mark immune from attack
in certain instances. Federal registrations must be renewed
every ten years after registration.
While maintenance of the registration is important, it is equally
important to protect the mark from infringement and dilution.
Failure to act to stop unauthorized use of a trademark may result
in abandonment of the mark and loss of the exclusive right to
use it.
From time to time, one may desire to use a trademark owned
by someone else. Always obtain written permission to make any
commercial use of another's mark. If you receive a cease and
desist letter from a trademark owner for unauthorized use of
their mark, contact your attorney before responding. |
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Application and Use of the Presbyterian Church (U.S.A.) Name |
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The words Presbyterian Church
(U.S.A.) should not be used as, or as a part of, a trade name
or trademark or as a part of the name of any business, firm, or
organization, except by the particular churches, middle governing
bodies, corporations they control or other entities created for
the administration of work undertaken directly by the Presbyterian
Church (U.S.A.).
The term property includes many elements or ideas in addition
to land and the rights incident to land. The law of unfair competition
prohibits the misleading use of a name, even while unintentional,
and is based on the idea that the right to use a name is a valuable
property right entitled to protection from misappropriation
and misuse. The right to exclusive use of a name may
be established by a history of prior usage of the name, by compliance
with statutory provisions about registration and notice, or
by a combination of both.
The use of the name "Presbyterian Church (U.S.A.)"
by unauthorized persons or organizations comes within the area
of the law known as unfair competition. The use of the name
of the church in such a manner that deception or confusion may
result is considered unfair competition. The remedy at law is
generally an injunction prohibiting the offending party or parties
from continuing the unauthorized use of the name and/or monetary
damages. The complaining party must show that the effect of
the offending use is the likelihood of confusion or deception
of third parties.
Sometimes other churches with confusingly similar names to
a Presbyterian Church (U.S.A.) church are established in the
same community. This situation could lead to confusion not only
among potential members but also with wills and bequests that
are ambiguous in their reference to the recipient church. The
term "Presbyterian Church" has been in use for hundreds
of years and is one to which several denominations lay claim.
Each of these denominations should incorporate some wording
into their name to distinguish them from one another in order
to avoid confusion. For example, the term "Presbyterian
Church in America" is distinguishable from "Presbyterian
Church (U.S.A.)." Such distinguishing denominational names
on local church signs, letterhead, and the like often remedy
any potential confusion.
The ultimate concern is that the term "Presbyterian Church
(U.S.A.)" not be used by parties that are not official
organizations of the church. If you become aware of such misuse,
contact Martha Clark, Office of Legal/Risk Management Services,
1(888)728-7228 ext. 5390. The Legal Office can help determine
next steps. Generally, the first step will be a friendly call
on the infringer by the local minister or presbytery executive.
If that contact is not productive, the next step will most likely
be a letter to the infringer demanding they immediately cease
and desist use. If an infringement legal action becomes necessary,
the relief requested would most likely be a permanent injunction
against the continued use of a misleading name by an unauthorized
organization. Any actions necessary to enjoin misuse of the
term "Presbyterian Church (U.S.A.)" would be brought
by Presbyterian Church (U.S.A.), A Corporation. If the unauthorized
user is allowed to continue the use with the knowledge of the
denomination, the denomination's exclusive rights to the term
"Presbyterian Church (U.S.A.)" could be compromised. |
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The Seal of the Presbyterian Church (U.S.A.) |
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| The seal of the Presbyterian Church
(U.S.A.) is a registered trademark, registered in the United States
Patent and Trademark Office on the principal register. In addition,
the seal is registered with the United States Copyright Office.
The seal is comprised of the symbol, the basic components of which
ar cross, scripture, |
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a descending dove at the upper
part of the cross, and flames on either side of the lower part
of the cross; and the name of the denomination, Presbyterian Church
(U.S.A.), encircles the symbol.
The seal was approved by the 197th General Assembly (1985).
Each congregation and governing body may use the seal without
receiving prior permission. Congregations and governing bodies
may not, however, license use of the seal to anyone else. All
other organizations, groups, and members must receive prior
written permission to use the seal from the Office of the General
Assembly, Attn: Director of Administration, 100 Witherspoon
Street, Louisville, Kentucky 40202. The phone number is (888)728-7228
ext. 5375.
A congregation or governing body may, of course, authorize
the seal to be used for core functions of the governing body.
For example:
- Printing on church stationery and publications
- Church signs
- Shirts for church athletic teams
The church must, however, be sure the vendor that produces these
items does not then use the seal for its own purposes. For example,
if Acme Printing produces fifty T-shirts for First Presbyterian
Church using the seal, that is use authorized by the 1985 General
Assembly action. If Acme Printing then uses the seal on other
shirts and markets them, that is a copyright violation without
a prior license from the Office of the General Assembly.
Any authorized use of the Presbyterian Church (U.S.A.) symbol
must comply with the following guidelines, as may be amended
from time to time by the Office of the General Assembly:
- The design and proportions of the symbol must not be altered
in any way, except the size may be changed for use on stationery,
signs, banners, and so forth. The colors may be changed in
the manner set forth below.
- The symbol may be used with or without the words "Presbyterian
Church (U.S.A.)" encircling the symbol.
- The use of color in the symbol is permitted as follows:
- Traditional colors using royal blue or gold for the
cross, scripture and dove portion, and gold for the words
"Presbyterian Church (U.S.A.)" encircling the
symbol.
- Liturgical colors using one color for the entire symbol
as follows: violet for Advent and Lent, red for Good Friday
and Pentecost and green for the Sundays after Pentecost.
- Other colors and color combinations with prior approval
of OGA.
- The symbol must never be depicted with any type of motion.
For example, the symbol must not be depicted in a video or
on an Internet web page as spinning.
- While every use of the seal may not provide an opportunity
to display the statutory notice (the circle "R",
®) and use of the statutory notice is not mandatory, it
is good practice, when practicable, to give public notice
of the trademark registration by using one of the following:
- The letter R enclosed in a circle: ®
- Reg. U.S. Pat. & Tm. Off.
- Registered in U.S. Patent and Trademark Office
So, while it is not practical to display the statutory notice
on a stained glass window or church sign, it is possible to note
it on the reverse of a piece of jewelry or in another inconspicuous
place.
Trademark protection may be lost through improper use, abandonment,
and dilution. To minimize this risk, the symbol must always
be used in its entire and original form.
As is the case with the notice of trademark registration, copyright
notice is not mandatory but, whenever possible, it is desirable
to include some notice of the copyright on the inside cover
of publications displaying the seal. The following language
is suggested: "The seal is the exclusive property of
the Presbyterian Church (U.S.A.) and is registered in the U.S.
Copyright Office. This seal may not be used or reproduced without
the prior written permission of the Office of the General Assembly
of the Presbyterian Church (U.S.A.), 100 Witherspoon Street,
Louisville, Kentucky 40202."
In addition, any suspected unauthorized use should be promptly
brought to the attention of the Office of Legal/Risk Management
Services or the Office of the General Assembly by forwarding
the name and address of the user as well as a sample of their
use of the seal.
Anyone other than a congregation or governing body who plans
to use the seal must receive the prior permission of the Office
of the General Assembly. Any products marketed in wholesale
or retail settings must be specifically licensed by the Office
of the General Assembly. An application for use must be
submitted and a fee must be paid for each design. A sample of
the proposed product should be sent to the Office of the General
Assembly so approval may be based on the finished product.
For more information or a license to use the seal, contact:
Office of the General Assembly
Attention: Director of Administration
100 Witherspoon Street
Louisville, KY 40202
(888)728-7228 ext. 5438 |
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Request for License to Use the Seal of the Presbyterian Church
(U.S.A.) |
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| Commercial Use |
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| The Presbyterian Church (U.S.A.)
Seal is a registered trademark of the Presbyterian Church (U.S.A.),
A Corporation. Anyone making a |
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commercial use of the seal must
first have a license issued through the Office of the General
Assembly. |
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Accuracry |
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Every usage of the trademark must
maintain the accuracy of the seal in its design, proportion, and
style and comply with our guidelines.
This completed request-for-permission
form
should be sent to the Office of the General Assembly. A sample
of the product should be sent with this request. Send to:
Office of the General Assembly
100 Witherspoon Street
Louisville, KY 40202
Attention: Director of Administration
(888)728-7228 ext. 5438
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Instructions
for Request for Permission to use Presbyterian Church (U.S.A.)
Seal |
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The following are instructions
for completing the request for permission. As stated, the completed
request should be mailed to the Office of the General Assembly
of the Presbyterian Church (U.S.A.), 100 Witherspoon Street, Louisville,
KY 40202, Attn: Director of Administration. If this is a request
for a renewal, please send a copy of the original request form
that you completed or, if it is not available, complete another
request and tell us in Question #7 when permission
was first granted. |
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Explanation
of the Questions:
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- Provide your name, the company name, if
any, and address.
- Please set forth in detail the proposed
use of the seal. (For example, for a jewelry pin, on clothing,
etc.) Please supply us with as much information as possible.
Also, please explain how the product is to be marketed or
sold. (For example, to a local Presbyterian church, produced
for a conference, etc.)
- If you have a sample of the product, please
enclose it and indicate in #3 that you have enclosed it. In
order to maintain the integrity and proportions of the seal,
you should obtain design proofs from the Office of the General
Assembly if you do not have any available.
If you do not have the actual product, describe
how it will appear. For example, if it is used for a jewelry
pin, give the materials and dimensions (if no sample is available,
enclose a sketch). For clothing, describe the specific article
of clothing and explain how the design will appear (if no
sample is available, enclose a sketch).
- State the number of products you intend
to produce.
- State the sale price per individual item.
- Provide the name of the governing body
or entity in the Presbyterian Church (U.S.A.) that requested
that you produce this product. For example, a local church,
presbytery, agency, etc. Please supply us with the name of
the individual from which you obtained this request. If such
authorization is not direct, please explain how you plan to
market this product.
- For renewals, you may enclose
the original application and a note that you are requesting
a renewal. If you do not have the original request, please
complete this form again and include the date the original
license was granted. If you have changed your name from the
time of the original request, please let us know.
As part of the license, it is understood that
if you have not included a sample product, you will supply us
with the actual product within a reasonable time after production.
If a license is granted it will be with the understanding that
the product you produce conforms substantially with the information
set forth on the request. If the actual product you produce
differs substantially from the sample or description you have
given in the request, you need to supply us with a new request
or sample. If you have any questions, please call (888)728-7228
ext. 8038. |
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Guidelines
for use of the Seal of the Presbyterian Church (U.S.A.) |
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Any authorized use of the Presbyterian Church
(U.S.A.) symbol must comply with the following guidelines, as
may be amended from time to time by the Office of the General
Assembly:
- The design and proportions of the symbol
must not be altered in any way, except the size may be changed
for use on stationery, signs, banners, and so forth. The colors
may be changed in the manner set forth below.
- The symbol may be used with or without
the words "Presbyterian Church (U.S.A.)" encircling
the symbol.
- The use of color in the symbol is permitted
as follows:
- Traditional colors using royal blue or
gold for the cross, scripture and dove portion, and gold
for the words "Presbyterian Church (U.S.A.)" encircling
the symbol.
- Liturgical colors using one color for
the entire symbol as follows: violet for Advent and Lent,
red for Good Friday and Pentecost and green for the Sundays
after Pentecost.
- Other colors and color combinations with
prior approval of OGA.
- The symbol must never be depicted with
any type of motion. For example, the symbol must not be depicted
in a video or on an Internet Web page as spinning.
- While every use of the seal may not provide
an opportunity to display the statutory notice (the circle
"R", ®) and use of the statutory notice is not
mandatory, it is good practice, when practicable, to give
public notice of the trademark registration by using one of
the following:
- The letter R enclosed in a circle:
®
- Reg. U.S. Pat. & Tm. Off.
- Registered in U.S. Patent and Trademark
Office
So, while it is not practical to display the
statutory notice on a stained glass window or church sign, it
is possible to note it on the reverse of a piece of jewelry
or in another inconspicuous place.
Trademark protection may be lost through improper
use, abandonment, and dilution. To minimize this risk, the symbol
must always be used in its entire and original form. |
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— Files marked with this icon can be downloaded
in printable Adobe Acrobat format. This file requires the free
Acrobat Reader. For best results, right-click the link (or click
and hold for Macintosh), select "save target as" and save the
document to your desktop for viewing and printing.

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