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Organizing Suggestions
We suggest that you set up a coordinating committee to be responsible
for the important decisions and a number of subcommittees to
handle the details.
Responsibilities of the committee might be:
- Establishing a timeframe in which to accomplish the event;
- Selecting the site, date and time;
- Establishing a budget (if necessary);
- Delegating the work of the subcommittees;
- Choosing the issues to be covered in the debate and communicating
them to the candidates prior to the forum;
- Choosing panelists;
- Choosing a moderator who will be responsible for explaining
the ground rules to panelists, invited guests, and the audience,
serve as timekeeper and maintain order to ensure that the
forum runs smoothly;
- Issuing invitations to the candidates;
- Evaluating the forum and developing follow-up plans.
Subcommittees could include public relations/media,
finance, community outreach, liaison with candidates and site
selection/set-up. Subcommittees allow for more people to be
involved in the planning process.
The public relations subcommittee can coordinate press
coverage before, during, and after the event and develop media
packets. In addition, the subcommittee may want to designate
a member to act as a resource and spokesperson for the press.
The community outreach subcommittee can encourage and
facilitate community participation in the forum. Remember, the
more people who actively participate in planning the event,
the easier it will be to turn out a lot of people. This can
be accomplished by:
- Contacting appropriate individuals and organizations by
mail, phone or in person;
- Making announcements at other events;
- Developing and distributing flyers and leaflets;
- Developing small display ads and submitting them to community
newspapers in the hope of getting free advertising.
The candidate liaison subcommittee can handle all communication
with the candidates, including making initial phone calls to
all the invited candidates, communicating the format and the
issues to be addressed, keeping a candidates phone log, sending
confirmation letters and serving as the main contact for the
candidates prior to and at the event.
Just sending an invitation is not enough. Be reasonably certain
that at least the major party candidates will be present. You
may want to make the invitations to the candidates contingent
on all of them accepting. Keep a phone log for calls made to
candidates' offices.
If a candidate cancels at the last minute or doesn't agree
to attend, strongly urge his/her office to send a representative
of the candidate instead. If a candidate fails to show, make
clear to the audience that you did everything possible to ensure
equal representation.
The site subcommittee can help secure the room, set
up the room prior to the event -- arrange furniture, check microphones
and lighting, hang banners. Don't commit to a space you cannot
fill. It is better to have people standing along the walls than
to have two rows of empty seats. Accessibility and child care
need to be considered.
Follow-up is essential. Various subcommittees will have
different tasks: public coverage of the event, thank you letters,
etc. An evaluation meeting should be held, perhaps a week after
the event, to consider next steps. Think about whether you want
the forum to be a one-time event, or an organizing opportunity
for a larger effort to involve the religious community in public
policy and the electoral process. Following the event, reflect
on your strategy.
Remember: mailing lists, press lists and sign-up sheets
for those attending are cornerstones for future organizing.
(From the United Church of Christ/Office for Church in Society.)
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