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Reclaiming The Gospel

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Eric Hoey is the Director of Evangelism and Church Growth for the General Assembly Mission Council of the Presbyterian Church (U.S.A.). He hopes to build a culture of faith sharing among individuals in the Presbyterian Church (U.S.A.) who have a passion for church growth. This blog considers what the gospel asks of the church in the 21st century.

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June 5, 2008

Change: From Comfort to Wellness

Brainbodyfitness

At a recent hotel stay, I was given the keycard for my room in a folder that promoted the hotel’s BrainBodyFitness program. The purpose of the program was to offer its guests throughout the hotel opportunities to exercise their body and mind. Inside the folder were puzzles for the mind and exercise routines for the body. Everywhere I went, I ran into some aspect of their BrainBodyFitness program. Even the coasters for the drinking glasses had puzzles to emphasize their commitment to help me live a healthy life. Gone are the days where this particular hotel chain emphasizes that it will cater to my every need and become my home away from home. In this program, if I think about a healthy lifestyle, I am to think about this hotel. This is a radical shift in marketing. To a certain extent, I was envious because they had made the shift in from luring me with comfort to luring me to a place that is best for my needs. They want to change my life! In the same way, the Presbyterian Church needs to learn from this. We must make a severe paradigm shift in our thinking. The church is no longer a place where one can feel comfortable being with other Presbyterians, but a church that is faithful to the calling of Christ upon our lives and ministry. We must become a church that is relevant and offering better spiritual health for those outside the church walls.

Categories: Church Growth